Written By: Shreya Patil

When you place a bet on a sports game or any other event, you need someone to accept that bet. That someone is called a bookmaker. A bookmaker, often called a bookie, runs a business that takes bets from people and pays out winnings when those bets succeed.

Think of a bookmaker as the person who stands between you and your potential winnings. They set the prices for different outcomes, collect your money when you bet, and hand over your profits if you win. Without bookmakers, organized betting simply would not exist.

The bookmaker’s job involves more than just accepting money. They analyze events, calculate the likelihood of different outcomes, and convert those probabilities into odds. These odds determine how much you can win from any given bet. A skilled bookmaker balances their books so they make money regardless of the outcome.

Bookmakers have existed for centuries. They started at horse racing tracks in England during the 1700s and have grown into a massive global industry. Today, you can find bookmakers operating physical betting shops on street corners and running massive online platforms that serve millions of customers worldwide.

How Bookmakers Work?

Bookmakers make their living through a built-in profit margin called the overround or vig. When they set odds for an event, they adjust the numbers slightly in their favor. This means the sum of the probabilities of all outcomes exceeds 100%. That extra percentage represents the bookmaker’s guaranteed profit.

Bookmaker's Role in Betting
Source – Trademate Sports

For example, consider a coin flip. The true odds are 50-50 for heads or tails. A fair price would give you double your money on a winning bet. But a bookmaker might offer slightly lower returns on both sides. This way, no matter which side the coin lands on, they keep a small piece of every bet placed.

Bookmakers also manage their risk carefully. If too many people bet on one outcome, the bookmaker faces a large potential payout. To prevent this, they adjust their odds to attract more bets on the other side. This process keeps their exposure balanced and protects their business from big losses.

Are Bookmakers Legal?

The legality of bookmakers varies dramatically from country to country. In the United Kingdom, bookmaking operates as a fully regulated industry with licenses, consumer protections, and government oversight. You can walk into a betting shop on nearly any high street and place a legal bet.

The United States took a different path for many years. Federal law restricted sports betting to just a few states until 2018. A Supreme Court decision changed everything, and now individual states can legalize and regulate their own betting markets. More than 30 states have since legalized sports betting.

Some countries ban bookmaking entirely. Others allow only government-run betting operations. Before placing any bet, you should understand the rules in your location. Using licensed bookmakers protects you from fraud and ensures fair treatment when you win.

About the Author

Shreya Patil is a Mumbai-based documentary photographer turned cricket storyteller. Having covered local leagues through her lens, she now writes feature pieces at WPLeague, capturing the human side of women’s cricket beyond the boundary ropes.

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